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Uncompromising photographic instruments. A modular camera platform. A coherent concept. All models fully integrated. Each optimised for a specific task.
 

ALPA of Switzerland will present a whole range of new products at Photokina 2010 (hall 2.1, stand B 21). Each completely integrated in the existing modular system and compatible with the first camera from 1998.

All new products will become available in Q4/2010 or Q1/2011 at the latest.

NEW  CAMERAS & ACCESSORIES

ALPA 12 STC

The new ALPA 12 STC (Stitching/Shift Travel Compact) is the youngest member of the ALPA 12 family. It will set the benchmark for compact technical cameras - especially in the class of truly handheldable instruments. The ALPA 12 STC is of course prepared mainly for digital use. All shift movements are mounted on roller bearings.

The ALPA 12 STC allows the travelling photographer free hand operation as well as fast, convenient and reliable stitching and shifting (geared and free-wheeling) on tripod. As all other ALPA 12 models the STC is completely integrated in the modular and extensive ALPA 12 platform. All movements got realised with roller-bearings - not the cheapest but defintively the most precise, stable and long lasting way.

Details/Price:

• Size (body only): 134 mm (H) x 145 mm (W)
• Weight (excl. handgrip): 600 g
• Shift capacity: max. 36 mm (2 x 18 mm) horizontal OR vertical
• Ex works professional price (excl. handgrip): CHF 3'876.00 (ca. USD 3'682.00, ca. EUR 2'907.00)

ALPA Sync Release

All digital backs need a synchronisation between the shutter and the back. In addition some Phase One and Hasselblad devices need a "wake-up" signal before the exposure. ALPA offers with the ALPA Sync Release a large and unique selection of synchronisation solutions - for the first time really optimal for tripod and freehand use.

Price:

• see pricelist at the end of these news

ALPA HPF High Precision Focusing Rings

Certain photographic applications need an extremely differentiated scale focusing - e.g. when using a laser distance meter. ALPA offers with the ALPA HPF rings a unique and retrofittable solution for these requirements which is - in contrast to other offerings - truly usable in freehand operation.

Price:

• Estimated ex works professional price: ca. CHF 250.00 per ring/scale and lens (ca. USD 237.00, ca. EUR 188.00)

ALPA iPhone® holder

The new ALPA iPhone® holder allows the technophile photographers using their iPhone® 3/4 and iPod touch®  (later also others) a secure and firm mounting of their device on top of an ALPA. It fits all ALPA 12 models. It can be used in several positions:

• horizontal, symmetric
• horizontal, minimum prallax
• vertical, minimum parallax

Possible applications:

• electronic viewfinder (ALPA recommends apps like "Viewefinde Pro" or "ProCamera")
• as GPS logger
• as control unit for electronical shutters and the like
• as digital notepad
• other apps are under development

Price:

• Ex works professional price: ca. CHF 638.00 (ca. USD 606.00, ca. EUR 479.00)

ALPA Lens Corrector (reloaded)

ALPA will release new distortion correction profiles of over 90 third party lenses/focal lengths for the all free ALPA Lens Corrector. This Photoshop® plug-in allows the distortion correction at it's best including movements. Why for free? Just because we love what we are doing! With first priority there will be an update containing the new ALPA lenses from Rodenstock and Schneider-Kreuznach and the most common digital backs plus various lenses of 3rd party manufacturers for dSLRs and Micro 4/3 cameras.

NEW LENSES

Rodenstock HR Digaron-W 4.0/32 mm

 Price:

• Ex works professional price: ca. CHF 8'171.00 (ca. USD 7'762.00, ca. EUR 6'128.00)

Schneider Super-Digitar 5.6/28 mm XL

 Price:

• see pricelist at the end of these news

Schneider Apo-Digitar 5.6/60 mm XL - Schneider ALPA Apo-Helvetar 5.6/60 mm

 Price:

• not yet fixed

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